About us

Hi, I'm Emanuel.

There's no big corporation behind The Uniquora – just me, from the canton of Zurich, with my business based in Zug. I love jewelry. And I wanted to create a place where you can find true uniqueness: jewelry made from high-quality materials, with character – and for every budget.

It all started in the USA

I bought my very first piece of silver jewelry in the USA. Ever since, I've been fascinated by the diversity of American jewelry – from classic sterling silver and playful designs to the shapes and colors inspired by Indigenous craftsmanship. I wanted to bring that diversity to Switzerland.

Not just another jewelry store

Switzerland has plenty of jewelry stores. I didn't want to be the next one. At The Uniquora, browsing should feel a little like a journey: our jewelry is made in the USA from genuine, high-quality materials – instead of anonymous mass-produced goods. Baroque pearls where no two are alike, gemstones such as larimar, amethyst and rose quartz, sparkling moissanite as an alternative to diamonds, and bold men's jewelry in 925 sterling silver.

Beautiful jewelry for every budget

Real jewelry shouldn't be a luxury for the few. That's why you'll find pieces starting at around CHF 20 – as well as larger pieces for special moments. Whatever you want to spend, you get honest materials and a piece that lasts. For ideas, take a look at our gifts under CHF 100.

What you get with us

  • Clear material information: 925 sterling silver, gold vermeil, genuine freshwater and baroque pearls – every product states exactly what it is made of.
  • Exact dimensions: chain length, pearl size, ring width – so you know how a piece looks before you buy.
  • Moissanite with certificate: many of our moissanite pieces come with a certificate of authenticity – this is noted on each product.
  • Made in USA: our jewelry is made in the USA and shipped from there – duties paid, with no extra costs on delivery.

My promise to you

  • Honest, no small print: we explain shipping, delivery times and customs openly in our FAQ. Shipping is free from CHF 100.
  • 14-day right of withdrawal: if you don't like a piece, you can return it within 14 days of receipt.
  • Secure payment: TWINT, credit card, PayPal, Klarna, Apple Pay and Google Pay.
  • Easy to reach: if you have questions, write to support@theuniquora-shop.com – you'll usually get an answer within 24–48 hours.

A young shop – with a love for detail

The Uniquora is still young, and every order means a lot to me. If you buy something from us, I'd love to hear your honest feedback – it helps me improve the shop step by step.

Thank you for being here.
Emanuel, founder of The Uniquora

Shop the collection · More about baroque pearls · What is moissanite? · Our commitment to sustainability